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Sam Fender donates £25,000 Mercury Prize to small concert halls

The singer receiving his trophy in the North East
Sam Fender was awarded the Mercury Prize last month in his hometown

The artist has donated the complete sum of his £25,000 award cash to the MVT, which functions to protect the United Kingdom's small live music spots.

He was presented with the cheque on October 16 as his third album the album was named the top album of the last 12 months.

He has opted to donate the funds to the MVT, in recognition of the vital role local spots had in his early career.

"I personally would not have achieved what I am doing today if it wasn't for all the shows I did around the area, and elsewhere, when I was beginning," stated Sam Fender. "These locations are legendary, but they are facing challenges."

Since the start of 2023, over 150 of these locations have shut down – about one-sixth of the entire UK sector.

Recently, top acts including the band Pulp, Coldplay, Katy Perry and Sheeran have all aided the Music Venues Trust in its initiatives to keep the scene afloat, by applying a modest fee to their ticket prices, which supports independent venues.

He also took part, generating in excess of £100,000 on his recent tour to assist thirty-eight local spots across the UK.

The money assisted venues that were confronting imminent closure due to issues caused by flooding, fires and personal losses, as well as licensing issues, conflicts and noise complaints.

Some locations obtained funding support in improving facilities and gear that positively impacted musicians and fans.

"The idea that revenue from performances in big venues supports the independent spots, where it all starts for performers like me, is just common sense," Fender has said.

Pulp performing
Pulp are one example who gave their honor prize money to good causes

Fender is far from the only musician to donate his Mercury Prize funds to worthy causes.

When the band won the trophy in the mid-90s for their record their work, frontman Cocker declared that the act would contribute their winnings to the non-profit the charity.

During 2002, artist the artist divided her prize across a few organizations, including the NSPCC and a charity for Sickle Cell.

"Additionally, I contributed a £1,000 to my local community centre, to their gymnastics class, because I trained in gymnastics when I was growing up and they lacked better apparatus," she explained to outlets.

Two years ago, they donated their prize money to the local youth club that supported their band, as well as other independent music bodies.

And winners that year they donated their winnings to a MS organization after a friend was identified with the condition.

"The victory was sufficient," stated singer Heather Small. "The money was the cherry on top but we didn't need the bonus, because we had the main prize. So our success touched somebody else's life."

Recently, the Music Venues Trust announced it had rescued several small stages in south-east England, by placing them under local control.

One venue in Southampton and The Croft in that location were purchased under the community ownership program, which is backed by the arts council and music fans who purchase "shares" in the buildings.

The writer

Ashley Bryant

A gaming industry consultant with over a decade of experience in slot machine technology and casino operations.

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